Created in 2000, BlowUp is a self-managed group of seven Belgian photographers joined around a common charter. In reaction to the dominant use of images in the different media supports, they propose a particular attitude to the photographic practice.

This practice is experienced as a simple confrontation between an ordinary being and the persons, objects and spaces he comes across over the course of his research and his intimate experiences. This basic enough attitude questions the foundations of documentary photography and opens it up to more freedom.

The collectivisation in BlowUp, an utopic proposition based on exchanges and on taking down the fences between genres, has more to do with a way of being in the world through the photographic medium than with a way of doing.

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