Michael Andulewich, Daniel Kushner and Jaime Salm encountered in their thesis investigation the abundant paper waste stream produced by Philadelphia. In response to the availability of paper as a resource Fibrid decided to utilize this waste and the existing infrastructures of collection and processing to produce the first line of housewares made from molded paper fiber.
Their designs are the result of analyzing the urban environment, collaborating with a manufacturer and extracting the essence of emerging socio-cultural trends ranging from mobility, lightness and digital living.
Fibrid recognizes the great potential in molded fiber and has only begun to explore its capabilities. Fibrid's objective is to elevate the material from the industrial packaging market into the context of home furnishings. Fibrid's vision is to use home furnishings as a vehicle for introducing molded fiber into the landscape of mainstream consumer products.